Want to achieve success in a marketing campaign? Forget about a quick fix, you have to be in it for the long term. Brand consultant Mark Ritson explained in a recent webinar how brand building develops... read more →
Meetings PR has changed significantly since the pandemic and lockdown began. This is partly to meet the different needs of clients facing issues as meetings and events have been put... read more →
The power of forward-thinking, positive messaging really resonates at this moment in time. Brands need to lift their heads up from the current coronavirus crisis and plan for the future.... read more →
In these challenging and historic times when so many organisations are operating with minimal staff and unable to be proactive, both consumer PR and B2B PR are more important than... read more →
The recent television interview around Prince Andrew’s association with disgraced financier Jeffrey Epstein makes for a fascinating case study in what not to do when conducting a television interview. Labelled... read more →
The meetings, incentive, conference and exhibition (MICE) market has witnessed a paradigm shift in the last two years. Sustainability, once an overlooked ‘tick box’ of suggested activity, is now a... read more →
When a crisis erupts, it is human nature to want to start rushing around, to want to do something to put an end to the problem and put it right... read more →
The increasing application of big data and data analytics is good for the meetings industry and good news for meetings industry PR. While big data and data analytics have been... read more →
The expansion of the CI Group has taken a further major step forward with its acquisition of leading analytics consultancy Rozovest Business Analytics. The business is being rebranded as Pearl... read more →
Do you have computer skills? We have a job opportunity that would suit someone looking for part time work within school hours. We are a Public Relations company with offices... read more →
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