We create results-driven media relations programmes, making sure your branding gets in front of your target audiences. We work hand in hand with new product development teams, marketing departments and third-party agencies to create strategic consumer PR campaigns for optimum product positioning and branding.
Our other skills include:
- Strategy development – making sure that your brand is more than just a one-hit wonder and that we help grow sales and reputation.
- Creative brainstorming – coming up with great ideas that can be implemented to get press traction.
- News creation – broadcasters do it, newspapers do it, online media do it, and so do we.
- Preparing and implementing influencer campaigns – sourcing the right content creators to get the brand awareness you require.
- Product placement – in the media, in the public, in the right places to encourage recall at the point of purchase.
- Media promotions – either on your own or with a non compete third party brand which we can source for you.
- Sponsorship support – credit where credit’s due. We always make sure sponsor gets a name check.
- Events management – press events, product launches, influencer events. Our events experience makes nightmare logistics simpler.
- Crisis and issues management – no kneejerk, no panic, just calm considered, damage limitation programmes that have been tried and tested.