Believe it or not it’s almost time when every parent in the Country, who perhaps hasn’t been as organised as they should be, gets a tight knot in their stomach. ... read more →
So, you have arranged a photo shoot to help boost your campaign, the photographer has turned up on time, as has your appropriately dressed client. The lighting is just right... read more →
As the Monty Python reunion get under way at the O2 Arena this week it’s worth remembering that their creativity and intellectual risk taking has produced some of the most... read more →
Some say that when Bob Dylan sang “The Times They Are a-Changin” back in ’64 his song and the same-named album were the perfect encapsulation of the underlying tension and... read more →
Despite chronically low expectations for England and being kicked out in the first round, brands have been relentlessly cashing in on the World Cup fever. Brands of all shapes and... read more →
Historic anniversaries, such as the centenary of World War One this year, often inspire a PR and marketing frenzy. The 100th anniversary of the Titanic sinking, for example, led to... read more →
Bad customer service, surly staff, lack of information.... annoying aren't they? While public relations is, to many people today, synonymous with media relations, the term itself reflects what it actually is;... read more →
In January this year Forbes released the top 10 list of most stressful jobs of 2014 and low and behold, after being physically compromised in the form of military service... read more →
LinkedIn groups are one of the most powerful elements of LinkedIn for businesses. They offer the perfect way to establish a relationship with your target audience, share content and build... read more →
In the worlds of broadcast and print media, audience figures matter. Their impact on advertising revenues, share price and, from a PR point of view, campaign evaluation should not be... read more →
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