The increasing application of big data and data analytics is good for the meetings industry and good news for meetings industry PR. While big data and data analytics have been... read more →
The expansion of the CI Group has taken a further major step forward with its acquisition of leading analytics consultancy Rozovest Business Analytics. The business is being rebranded as Pearl... read more →
Do you have computer skills? We have a job opportunity that would suit someone looking for part time work within school hours. We are a Public Relations company with offices... read more →
What is the easiest and most cost-effective way to promote yourself at a trade show or exhibition? The answer is simple, ‘news’ However, most people are unaware of what really... read more →
Are organisations being held back in their social media outreach by fear of attack? This may be the case according to the PRCA survey results. When asked about the reasons... read more →
Case studies; they’re ideal for PR and everyone loves them. For a journalist, they are an illuminating way to add colour to an article with personal opinion and examples of... read more →
United Airlines’ reputation has taken a massive hit after video emerged of law-enforcement personnel violently dragging a passenger from his seat on a flight to Louisville, Kentucky, from Chicago on... read more →
PR campaign planning in 2017 Campaign planning has changed somewhat (completely) in the last 5 years. It used to potentially link with an above the line campaign, be that... read more →
How to generate value by being a ‘thought–follower’ as well as a thought-leader Do you or your business prefer to influence the world around you? Or do you let... read more →
When did you last review your Crisis comms plan? The Brussels bombings, Mossack Fonseca revelations, Alton Towers roller coaster crash; these unexpected dramatic incidents engage our emotions in sympathy for... read more →
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