If you are one of many O2 customers, and one of the unlucky ones, you would not have failed to notice that your phone may have had no service for a day and a half on Wednesday. I was one of them. At first, I assumed my phone was broken;... read more →
Jul
14
Jun
29
As a fledgling blogger and a PR I’ve seen both sides of the story and hopefully this article can offer some helpful tips and insight that will be valuable to PR professionals and bloggers alike. Bloggers and websites can be a valuable resource for generating coverage. By treating them with... read more →
Jun
20
Euro 2012 kicked-off less than two weeks ago and Uefa is already in the midst of probably one of its biggest controversies to date. Why? Because higher beings within its corridors of power decided to fine Denmark striker Nicklas Bendtner a staggering €100,000 (and a one match ban) for flashing... read more →
Jun
15
The turbulent weather over the past few weeks has been one of the hot (or rather, rainy) topics of conversation in the office this week. Will it be sunny at the weekend? Do I need to pack my sunglasses or umbrella in my work bag each day? It seems this... read more →
Jun
07
How to generate value by being a ‘thought–follower’ as well as a thought-leader Do you or your business prefer to influence the world around you? Or do you let others influence you? The advantages of being a thought–leader are well-established, not only in public relations but in the world generally.... read more →
May
31
With people across the country making their final preparations for the Jubilee celebrations this weekend it is interesting to reflect on the attitude of the great British public and how they perceive the royal family at this moment in time. While some, of course, are simply enjoying the thought of... read more →
May
25
When is it an editorial review and when is an advertorial review? Talk is cheap, or is it? With the media up in arms this week about the ABSURDITY of Alliance charging journalists (journalists!) at this year's Cannes Film Festival thousands of dollars if they wanted to interview Brad Pitt... read more →
May
18
Unless you have been hiding away for several months, you can’t fail to have missed the new and ‘unique’ singing talent show called The Voice UK. One of the issues that has made the headlines was that one of the coaches, Will.I.Am (yes, you read correctly) was caught using his... read more →
May
11
“Motivation is the art of getting people to do what you want them to do because they want to do it.”
This week the headlines have been dominated by obesity-related news stories and statistics. With a quarter of adults in Britain now classed as ‘obese’, and this figure predicted to double (pardon the pun), are shock tactics the solution? Apparently not, according to the National Institute for Health and Clinical Excellence... read more →
May
04
It seems the UK is suffering from a severe case of apathy. Turnout in yesterday’s local elections looks set to be the lowest in years. Early estimates suggest that just one in three voters went to the polling stations. Bad weather in parts of the country will no doubt have... read more →
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