Whilst in the office earlier this week, a colleague called out to me to ask me something. I was just about to bite into my salmon sushi roll so shouted... read more →
Joining any new company is a rollercoaster of emotions. You are extremely excited, relishing the new challenge and filled with optimism for the future. Human beings however, are creatures of... read more →
The meetings industry has hit the headlines again this week with the launch of the North American Meetings Industry Day. With the meetings industry contributing $907 billion to the U.S. economy and an equally... read more →
End of the year press events are often a fun and festive time to get together to celebrate the holidays and while there is plenty of drinking, eating and partying,... read more →
Reasons for and against AVE. AVE, advertising value equivalent, has been used as a PR measuring tool for as long as the oldest people in PR have been doing... read more →
Parliament has disbanded, the politicians are heading back to their constituencies to fight for their ministerial seats and round one of the media boxing match would appear to have gone... read more →
During my great morning battle (the Victoria Line rush-hour commute) I noticed an advert that caught my attention. It showed an image of King Richard III, whose remains were recently... read more →
It all started with a comment made by designing duo Dolce & Gabbana in an Italian interview last weekend about children born via IVF. In response, one of the biggest... read more →
I am coming to the conclusion that B2B PR needs a PR campaign to promote it. It seems to need a campaign to increase understanding, awareness and a reputation for... read more →
How to work with Mummy Bloggers! I’ve come up with an idea for a book, its called Babyville's guide to being a good Baby PR. The reason being is... read more →
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