When is it an editorial review and when is it "I would like the best baby gear for free please" We want our clients to be in the blogosphere, we really do, when they are tweeted and blogged and #hashtagged it makes our ‘cutting edge digital PR agency’ hearts sing. However, when... read more →
Oct
18
Oct
10
By Emma Ward How can companies develop their brand via social media? It’s a question that’s top of the agenda for many companies right now and one that was considered in detail at a PRCA Expert briefing (http://www.prca.org.uk/events) I went along to recently. The two speakers, Jono Marcus,... read more →
Oct
04
By Sara Milne @clareville There are strict guidelines and regulations in the UK when it comes to marketing to children – but we don’t seem to have any guidelines for our MPs when it comes to them doing a spot of political marketing with their children. ‘Family Man’ is a... read more →
Jun
21
Blogging for Businesses There are many different ways in which businesses can use blogs to further their relationships with both clients and prospects alike and go on to develop it as a fundamental part of their marketing and business development activities. What we have listed below are some of the... read more →
Jan
12
I'd like to thank US specialist seo.com for producing this ranking list. SEO.com Predicts the Top 9 SEO Strategies for 2011 A growing list of new technologies and search marketing trends will join some old standbys to influence search engine rankings and generate more qualified leads and sales. As... read more →
Nov
17
Right, I’ve just had my third invitation of the morning to book on a social media course, a Twitter course and a Facebook seminar. That must make an average of about 20 invites a week. Having looked at most of the topics and some of the outline content it seems... read more →
Aug
11
With blogs, Twitter and Facebook, everyone can be a critic. While that’s good for free speech, it’s a double-edged sword for business owners. Compliments and complaints can now broadcast around the world and bad reviews can linger online for months or even years. That’s why it’s critical to keep tabs... read more →
Aug
02
Janet Parkinson, head of operations at BrandsEye, examines the importance of controlling your online reputation and explains the steps required to manage it Your reputation is much more than a customer opinion. Your online audience now has the capability to react immediately to anything said around your brand in real... read more →
Jun
23
With messaging getting shorter and shorter we will soon be back to Ugh! I wasn’t there at the time but I guess that the first spoken sound of the Homosapiens was something like Ugh. Sounds would have developed over time and became recognisable words which then were strung together to... read more →
Jun
09
It has been recognised that organisations that take an opinion leader role in their industry grow faster and more profitably than the competition. "Opinion leader" companies tend to be included in new business shortlists and client project pitches. "Opinion leader" companies and their top staff are widely consulted across their... read more →
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