B2B PR and Consumer PR teams across the world have been employing well tried PR tactics to generate editorial coverage at the end of the year and early in the... read more →
Data analysis, research and surveys are the power driving thousands of media relations campaigns around the world every day. Data from research, surveys and analysis creates great interest and engagement.... read more →
It’s that time of year again where Christmas adverts are filling our screens with the magical wonder of Christmas time. John Lewis has been at the forefront of Christmas advertising... read more →
Many brands have reported lacking the resources in house to handle social media with more reliance on external agency expertise to drive awareness and engagement around their products. Social media... read more →
IMEX America, like IMEX in Frankfurt, creates an important focal point for events PR. Attracting 6,000 plus attendees including more than 3,300 hosted buyers and around 200 journalists from around... read more →
Since it's early days as a photo sharing platform, Instagram has come a long way and is now an effective and extremely popular marketing platform for businesses. Here is why... read more →
What is the easiest and most cost-effective way to promote yourself at a trade show or exhibition? The answer is simple, ‘news’ However, most people are unaware of what really... read more →
Are organisations being held back in their social media outreach by fear of attack? This may be the case according to the PRCA survey results. When asked about the reasons... read more →
The reputation of PR among the media must be maintained for it to be regarded as trustworthy. If the quality and relevance of what PR teams supply to the press... read more →
Two of the leading names in the meetings and incentive travel media worldwide have formed a partnership. Clareville, the London based PR and media relations consultancy, and the Social Media... read more →
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