Twitter is probably the fastest moving communications platform ever created, not just in terms of instant messaging, but also in the way that it evolves. One of the more recent developments is that of Rotation Curation, #rocur. The current focus of Rotation Curation is very much socially driven, but could... read more →
Oct
11
Oct
07
Today as I graciously made my way off the train, along with the thousands of other commuters that were half asleep, I noticed a group of people gathered around a women handing out what appeared to be little booklets. As I drew nearer, I found that the group of people... read more →
Sep
26
What one mummy blogger admitted to. No longer seen as a pass time for yummy mummies who want to spread the word of what’s hot and what’s not in the world of babies, the mummy blogger now turning mummy blogging into a lucrative business opportunity. Whilst many are great at what they... read more →
Sep
20
Hosting your first product launch or press event can be a daunting experience. There are many factors to consider such as budget, planning time, client expectations, brand values and goals. Whilst there is no 'one size fits all' solution to hosting a consumer launch as every product, brand and press... read more →
Sep
13
Let’s twerk! The list of child celebrities who have grown up in the media spotlight and seemingly gone off the rails continues to grow. Miley Cyrus is the latest case in point, immediately preceded by Justin Bieber. Prior to that there was Lindsay Lohan, Britney Spears, Macaulay Culkin, Drew... read more →
Sep
04
Within the many debates about – “What is #PR? “What does it include?” #Media relations, public affairs, #reputation management, #public speaking and #thought leadership will usually be there along with many others. However, rarely will #customer service standards be mentioned. I believe that in most organisations it should be. Customer... read more →
Aug
28
Twitter, Access and Politics Now, I'm not saying that it was all down to me (me me me - such a PR). But, on the 22nd of Aug, I personally replied to David Cameron's Twitter post about his bad back (poor Dave) asking him what he was doing about... read more →
Aug
27
It's official. 9/10 people like surveys. Well, this stat may not be true but does it matter? Surveys have been used to communicate ideas, introduce campaigns and launch products for many years now and this trend show no sign of stopping. A flick through a handful of today's newspapers reveals... read more →
Aug
16
Yesterday was the day thousands of students around the country had been waiting for: A Level #results day. Students opened their results with bated breath and conversations around qualifications and careers were rife, with students having to make decisions that could affect them for the rest of their lives. However,... read more →
Aug
09
#Socialmedia has had some very bad #PR recently – it seems the likes of Twitter can do no right, what with trolls threatening to rape politicians and bomb their homes; not to mention Ask.fm and the terrible suicide of Hannah Smith. So why are brands continuing to focus more and... read more →
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