If there’s ever a time for the exhibitions sector to come together, it’s now. We celebrated Global Exhibitions Day on 3 June connecting with our clients and media alike and focusing on the economic impact of the... read more →
In order for live events to run again, organisers of conventions and exhibitions, as well as venue and centre operators need to put measures in place to create safe environments for all – both suppliers... read more →
Want to achieve success in a marketing campaign? Forget about a quick fix, you have to be in it for the long term. Brand consultant Mark Ritson explained in a recent webinar how brand building develops... read more →
‘Be prepared’ and ‘keep communicating’ are two fundamental principles of crisis PR and never have they been more important to meetings industry organisations than before and during the Covid-19 pandemic.... read more →
PR has a huge impact on the credibility of a business and the outcome of sales metrics. Brand awareness assists the sales team, and more importantly in today’s climate, the... read more →
Improving your meetings industry PR will generate greater awareness and understanding of your business whether it is a destination, venue, event tech company or agency. The key to success is... read more →
Meetings PR has changed significantly since the pandemic and lockdown began. This is partly to meet the different needs of clients facing issues as meetings and events have been put... read more →
There could not be a better time to grow your existing business relationships or build on new ones. Use this downtime to your advantage to build new contacts, whether it... read more →
The power of forward-thinking, positive messaging really resonates at this moment in time. Brands need to lift their heads up from the current coronavirus crisis and plan for the future.... read more →
When we emerge from lockdown life, businesses must be ready with a PR recovery plan to revive their brand, re-engage with target audiences and appeal to their consumption power. We... read more →
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