‘Be prepared’ and ‘keep communicating’ are two fundamental principles of crisis PR and never have they been more important to meetings industry organisations than before and during the Covid-19 pandemic.... read more →
PR has a huge impact on the credibility of a business and the outcome of sales metrics. Brand awareness assists the sales team, and more importantly in today’s climate, the... read more →
Improving your meetings industry PR will generate greater awareness and understanding of your business whether it is a destination, venue, event tech company or agency. The key to success is... read more →
Meetings PR has changed significantly since the pandemic and lockdown began. This is partly to meet the different needs of clients facing issues as meetings and events have been put... read more →
There could not be a better time to grow your existing business relationships or build on new ones. Use this downtime to your advantage to build new contacts, whether it... read more →
The power of forward-thinking, positive messaging really resonates at this moment in time. Brands need to lift their heads up from the current coronavirus crisis and plan for the future.... read more →
When we emerge from lockdown life, businesses must be ready with a PR recovery plan to revive their brand, re-engage with target audiences and appeal to their consumption power. We... read more →
Everyone is confined to their homes, there’s a sex toys sales boom and a global shortage of condoms - it can only mean one thing ... a post lockdown Baby... read more →
As life around us is shifting along with the impact of the virus, organisations have had to adapt their PR strategy around coronavirus. While being sensitive to what feels appropriate... read more →
1 Hour of PR consultancy – for free! Calling all #eventprofs! The business events sector is under pressure like never before. The list of postponed or cancelled events grows longer... read more →
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