When a crisis erupts, it is human nature to want to start rushing around, to want to do something to put an end to the problem and put it right quickly. What is most needed is a cool analysis, calm action and careful, considered communication. Sometimes those who are closely... read more →
Oct
30
Sep
20
As IMEX America each year brings together the whole meetings and incentive travel industry and media, it is the perfect place and time to spot meetings PR and industry trends. Here are three observations made by the Clareville team who, for the ninth year, developed and implemented the #PR campaign... read more →
Jul
03
The increasing application of big data and data analytics is good for the meetings industry and good news for meetings industry PR. While big data and data analytics have been much discussed in many sectors, they have not a hot topic in the meetings and incentive travel sector until recently.... read more →
Jun
04
When observing trends in meetings industry PR, the Clareville team who are the IMEX PR team are ideally placed to gain an inside and overall perspective. After working with the media for six months before the show and on-site throughout the week, the team have now reflected on their observations.... read more →
May
28
The expansion of the CI Group has taken a further major step forward with its acquisition of leading analytics consultancy Rozovest Business Analytics. The business is being rebranded as Pearl Analytics and will have offices in London’s Soho, Amsterdam and Oxfordshire. The acquisition follows closely on from the Group’s recent... read more →
Apr
26
IMEX in Frankfurt is quite simply the biggest and best meetings PR media relations opportunity in Europe this year for destinations, venues, hotel groups, event technology providers and service suppliers. In just three weeks, from 21-23 May, around 200 leading industry editors and writers from Europe and around the world... read more →
Mar
27
Media partnerships are well-established, tried and tested as a valuable PR and marketing technique for business event organisers. For the publication, they offer a great opportunity to market the title to the vast audience who are interested in and taking part in the exhibition, conference or awards night, and to... read more →
Mar
01
Learning when and how to admit a mistake and how to apologise is a key element of good crisis management and PR practice today. For many years crisis management and PR teams would stick to the most bland, factual, unemotional, distant wording in all their public statements. They would scarcely... read more →
Mar
01
Do you have computer skills? We have a job opportunity that would suit someone looking for part time work within school hours. We are a Public Relations company with offices in New Kings Road, Parsons Green and are looking for someone to work with us two days a week from... read more →
Feb
15
The next time you feel the need to reach out, shift a paradigm, leverage a best practice or join a tiger team, think again. Business jargon can be meaningless and often clouds the key messaging. What’s more, it won’t wash in the media. At Clareville PR, we work closely with... read more →
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