Aug
31
‘A good PR story is infinitely more effective than a front page ad.’ That’s according to Richard Branson and we couldn’t agree more! As PR professionals we work hard to achieve coverage for our clients in the media. How do we do this? By talking to the media of course!...
read more →
Aug
30
It’s strange and sad to say that, by creating a crisis, Kim Jong-un of North Korea has helped with PR and increased awareness and appreciation of one of our clients, a destination for tourists, meetings and incentive groups. Until recently, when we mentioned Guam, the next question was: ‘where is...
read more →
Jul
25
As PRs we’re well versed in telling the story of an organisation - its activities, products and people. There’s a variety of tactics we have up our sleeve in order to do this, and creating client case studies is one of the most powerful. What’s in it for me? So...
read more →
Jul
19
Up to one in five of all pregnant women will be carriers of Group B Strep in the birth canal and the bacterium can be passed during labour to their baby. One in five newborns who are infected with Group B Strep suffer from serious, life-changing illnesses which can have...
read more →
Jul
19
“From your event, have you got any interesting and different photographs? It’s a question often asked by editors after conferences, exhibitions, awards and many other events – in fact, by editors in every media sector, consumer and trade – and increasingly online. Too often the answer is no. Event PR...
read more →
Jul
19
As PR professionals we are often asked how public PR and Marketing differ from one another. Both PR and Marketing contribute a great deal to brand success, but often the role of PR can be misjudged with many people thinking that PR works in the same way or is able...
read more →
Jun
30
We at Clareville were particularly moved by the recent Manchester event titled ‘What Is The City But Its People?’ What a great way to highlight the resilience and uniqueness of the local community after the recent terror atrocities! Emotionally charged, the event presented a “self-portrait of the city” by showcasing...
read more →
Jun
16
Diono were thrilled to have cocktails and canapes with celebrities, press and bloggers at an exclusive product launch on Thursday 1st June in London. The event was held to launch the Diono Quantum, a multi-mode travel system from 0-3 years and the first stroller from the US travel brand. After...
read more →
Jun
09
What if there was a complete IT crash at your business? A product recall? An outbreak of illness blamed on your organisation? Or a fire? A fatal accident? A flood? Staff malpractice? How would your team cope with communicating internally and externally? What if senior managers are on holiday? Is...
read more →
Jun
05
It’s hugely anticipated, widely dissected afterwards and generates incredible amounts of media coverage. Party policy manifestos? No, handshakes. The recent focus on all things grip and grin began, of course, with Trump. The U.S. President’s handshakes have become legendary. His awkward encounters with world leaders have prompted hundreds of viral...
read more →
« Previous Page — Next Page »
Recent Comments